Media is the greatest prize that India could have got in the post-independence era. It is the only thing that seems to be enjoying the full benefits of the democracy. No, I am not joking. I know it is hard to believe after all the fiasco recently. But just have a look at their work. Just look at the kind of news they show and the way they show it, it is absolutely worth lauding them.
The true responsibility of the media is not to just broadcast the news, but to keep giving their own opinions, to show the people what they believe and not just this, to make the people believe what they believe. And this is what the big as well as small media houses of our country have been doing.
Another task is to do some research activity and show the people the results of the research in the most dignified manner. Just surf through any of the channels, and you will get to know the kind of research activity they carry out in order to extract the news from absolutely nowhere. These kind of researches being undertaken at the media houses will put even the NASA and ISRO scientists to shame. The media people have already found out the answers to the most complex mysteries of life. They have with them, the maps showing the ways to heaven as well as hell. They can very easily find out as to what happens after death. They can even talk to spirits. Yes, this is not an exaggeration. Just have a look at some of the channels, especially the Hindi news channels and you will believe each word of mine.
Now, apart from the research activity, the media people are also doing community services. They can be seen solving the household feuds in front of the entire country. They get the news of some mother-in-law beating her daughter-in-law before it reaches the ears of the police. Now, this is what is terrific about them. Sometimes, they also call the "disturbed" people to their studios so that they can tell their stories to the country exclusively on some of the channels.
The media never stands behind when the environment issues comes up. The news reader will shout at his/her highest vocal point whenever some important broadcast is going on, with the noble intention that if one person from one locality hears them, their neighbors need not switch on the television sets.
And look at the powers that they possess, they can turn the fortunes of any ordinary person in a single night and make him a national hero. If they find out a child drown into a pothole, the entire country has got something to pray for, for the next 3 days or so. So, see how they help the Indians in not letting them forget God and to keep their religious hopes alive.
They can also revive the fortunes of any forgotten hero at their wish. To quote an example, try and remember Saurav Ganguly. The media was the front runner in getting him removed from the playing eleven. And then after a year or two, the media came back and put their entire force together in convincing the team selectors to take him back in the team. The way they showed the presentations on Ganguly with the background music running that can bring get any macho-man to cry out loud, was simply superb. The revival of Indian cricket team can truly be credited to the media.
Then there is a peculiar way in which they entertain the general masses. Apart from showing just the news, they have many additional shows running for the public welfare. Most of the channels can be seen showing the laughter shows daily, almost round the clock, thus teaching people to laugh. And some others can be seen doing marketing of the saas-bahu sops on other channels of that particular group. And if some hit reality shows comes by at some time, the viewers will never get bored watching about them and finding the hidden realities about them, which probably they themselves might not know. How noble of them, really!!!
And lastly, they are at their best when some very tragic event occurs. The journalist risk their own lives to provide the live news to the people. And they are not at all biased in helping people. They consider all the people as same, be it general masses or the terrorists. They provide some vital information to these people as well. It could be seen very well during the recent terror attacks in Mumbai. The media provided the live shots from all the terror affected points. They gave a very detailed analysis of the situation from time to time. The details also included the locations of the snipers deployed by Indian Army, the positions taken by the army people, the rooms in which the hostages might be hiding, etc. Seriously, the terrorists are also humans like us only. So, it was really kind of the media to stand up and help them when the entire world was against them.
Oh, how can I forget the favorite phrase of the news channels "BREAKING NEWS". Whatever the news be, however trivial or anything the phrase is supposed to be shown on the screen all the time. This is a very inspiring phrase for the general masses.
Really, hats off to the Indian media. Its high time now that they wake up and stop all the non-sense being shown and truly live up to the expectations of the citizens.
The true responsibility of the media is not to just broadcast the news, but to keep giving their own opinions, to show the people what they believe and not just this, to make the people believe what they believe. And this is what the big as well as small media houses of our country have been doing.
Another task is to do some research activity and show the people the results of the research in the most dignified manner. Just surf through any of the channels, and you will get to know the kind of research activity they carry out in order to extract the news from absolutely nowhere. These kind of researches being undertaken at the media houses will put even the NASA and ISRO scientists to shame. The media people have already found out the answers to the most complex mysteries of life. They have with them, the maps showing the ways to heaven as well as hell. They can very easily find out as to what happens after death. They can even talk to spirits. Yes, this is not an exaggeration. Just have a look at some of the channels, especially the Hindi news channels and you will believe each word of mine.
Now, apart from the research activity, the media people are also doing community services. They can be seen solving the household feuds in front of the entire country. They get the news of some mother-in-law beating her daughter-in-law before it reaches the ears of the police. Now, this is what is terrific about them. Sometimes, they also call the "disturbed" people to their studios so that they can tell their stories to the country exclusively on some of the channels.
The media never stands behind when the environment issues comes up. The news reader will shout at his/her highest vocal point whenever some important broadcast is going on, with the noble intention that if one person from one locality hears them, their neighbors need not switch on the television sets.
And look at the powers that they possess, they can turn the fortunes of any ordinary person in a single night and make him a national hero. If they find out a child drown into a pothole, the entire country has got something to pray for, for the next 3 days or so. So, see how they help the Indians in not letting them forget God and to keep their religious hopes alive.
They can also revive the fortunes of any forgotten hero at their wish. To quote an example, try and remember Saurav Ganguly. The media was the front runner in getting him removed from the playing eleven. And then after a year or two, the media came back and put their entire force together in convincing the team selectors to take him back in the team. The way they showed the presentations on Ganguly with the background music running that can bring get any macho-man to cry out loud, was simply superb. The revival of Indian cricket team can truly be credited to the media.
Then there is a peculiar way in which they entertain the general masses. Apart from showing just the news, they have many additional shows running for the public welfare. Most of the channels can be seen showing the laughter shows daily, almost round the clock, thus teaching people to laugh. And some others can be seen doing marketing of the saas-bahu sops on other channels of that particular group. And if some hit reality shows comes by at some time, the viewers will never get bored watching about them and finding the hidden realities about them, which probably they themselves might not know. How noble of them, really!!!
And lastly, they are at their best when some very tragic event occurs. The journalist risk their own lives to provide the live news to the people. And they are not at all biased in helping people. They consider all the people as same, be it general masses or the terrorists. They provide some vital information to these people as well. It could be seen very well during the recent terror attacks in Mumbai. The media provided the live shots from all the terror affected points. They gave a very detailed analysis of the situation from time to time. The details also included the locations of the snipers deployed by Indian Army, the positions taken by the army people, the rooms in which the hostages might be hiding, etc. Seriously, the terrorists are also humans like us only. So, it was really kind of the media to stand up and help them when the entire world was against them.
Oh, how can I forget the favorite phrase of the news channels "BREAKING NEWS". Whatever the news be, however trivial or anything the phrase is supposed to be shown on the screen all the time. This is a very inspiring phrase for the general masses.
Really, hats off to the Indian media. Its high time now that they wake up and stop all the non-sense being shown and truly live up to the expectations of the citizens.
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